Suggested Retail Pricing (MSRP) – SOAK Bath Co

The following are suggested retail prices (MSRP) for the SOAK Bath Co product line. These price points are based on what we’ve seen perform best across our retail partners, while supporting healthy margins and strong sell-through in-store.

We always encourage our wholesale partners to price in a way that best fits their market, customer base, and merchandising strategy — the below serves as a trusted guideline.

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Recommended Retail Pricing by Product

Soap Bars
$17.00 – $18.00
Most retailers price at $17.50

Bath Bombs (Full Size)
$12.00

Mini Bath Bomb Gift Sets (Boxed)
$25.00 or less

Soap Sample Stacks
$15.00

Sisal Soap Saver Bags (Includes Soap Samples)
$18.00

Wooden Soap Saver Trays
$18.00

Cocoa Butter Bath Melts
$30.00

Bath Salt Jars
$30.00

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Pricing Strategy Tips

• Our products are designed to sit comfortably in the premium, giftable bath and body category
• Pricing within these ranges supports strong margins while remaining accessible for customers
• Many retailers find success merchandising SOAK Bath Co near checkout or within curated gift displays to encourage multi-item purchases

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A Note on Flexibility

While these are our recommended retail prices, you are always welcome to adjust pricing to best suit your store. Factors such as location, customer demographics, and merchandising style can all influence your final pricing strategy.

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Why This Pricing Works

• Proven across a wide range of retail environments
• Supports consistent brand positioning across shops
• Encourages repeat purchases and giftable price points
• Allows for healthy margins while maintaining perceived value

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