Wholesale Marketing Resources | Social Media Content for SOAK Bath Co Retailers

Ready-to-Use Social Media & Marketing Assets

We’ve created a library of ready-to-use social media content, product education, and marketing resources to support you in selling SOAK Bath Co products both in-store and online.

As a retail partner, you’ll have access to high-quality images, video content, carousel graphics, and educational materials designed to make merchandising and marketing simple for you and your team.

These resources are available for use across your:

  • Social media channels

  • Email marketing

  • Website and online shop

Our goal is to provide you with tools that help you save time, maintain a cohesive brand presence, and confidently promote the SOAK Bath Co line.

If there’s ever something you’d like to see added—graphics, signage, or product education—please reach out anytime at hello@cksoakbathco.com.

We’re always happy to build resources that support our wholesale community.


🌿 Plantable Seed Paper Labels | Customer Education Content

Help your customers understand one of our most unique features—our plantable seed paper soap labels.

This collection includes:

  • “Which Wildflowers Will Grow” visuals

  • “Plant the Label” carousel graphics

  • Easy-to-follow, customer-friendly instructions

Ideal for:

  • In-store education

  • Social media posts

  • Website product pages

🔗 Access graphics:
https://drive.google.com/drive/folders/1pQwGDI8dgIAfFPJ8yIAFeU06mVm5ko8o?usp=drive_link


🎁 Advent Calendar: The 12 Day Winter Ritual | In-Store Display Photography

Help your shoppers discover what’s inside The 12 Day Winter Ritual Advent Calendar.

Because the Advent Calendar is displayed closed, we recommend printing one or more of the product photos below and placing them in a stand-up acrylic frame beside your in-store display. This gives shoppers a peek inside at the 12 heart-shaped soaps hidden behind the doors and helps communicate what makes this gift so special.

Ideal for:

  • In-store merchandising

  • Showing shoppers what’s inside the box

  • Supporting Advent Calendar sell-through

🔗 Access photography:
https://drive.google.com/drive/folders/1M50MBolxgbrUT35f0v1HKvFnRiVOUsp7?usp=drive_link


📸 Lifestyle Photography & Brand Imagery

A curated collection of professional product and lifestyle photography featuring SOAK Bath Co products and brand imagery.

Use these assets to:

  • Elevate your social media feed

  • Refresh website visuals

  • Support email marketing campaigns

🔗 Access photos:
https://drive.google.com/drive/folders/1r7fkpZwvfTMao2pg46Cr2jhinnyL7Twp?copysvg


🌟 Jillian Harris x SOAK Bath Co

A collection of imagery captured during a collaboration with Jillian Harris at Academy in the City in Toronto.

This folder includes lifestyle and event-based content featuring SOAK Bath Co products in a real-world setting, offering a different look and feel from standard product photography.

Perfect for:

  • Social media posts and stories

  • Email marketing features

  • Adding variety to your content mix

🔗 Access photos + content:
https://drive.google.com/drive/folders/1r7fkpZwvfTMao2pg46Cr2jhinnyL7Twp?copysvg


🧼 Product Education | How to Make Soap Bars Last Longer

Support your customers with simple, effective product education that enhances their experience and encourages repeat purchases.

Includes:

  • “How to Make Your Soap Bars Last Longer” graphics

  • Usage and care tips

🔗 Access content:
https://drive.google.com/drive/folders/1S0PucT0jyf0rH1eL79whkGkpMI8cMmjD?copysvg


🎥 Reels & Video Content

A library of short-form video content you can use to showcase SOAK Bath Co products in your shop.

These videos highlight:

  • Handmade production processes

  • Ingredient stories

  • Behind-the-scenes moments with our team

  • Products in use

Use for:

  • Instagram Reels

  • TikTok

  • Email marketing

🔗 Access videos:
https://drive.google.com/drive/folders/1QVCjz8gU506SMnY0IJ-rqhlNHBbBu4Te?copysvg

You’re also welcome to reshare directly from our Instagram:
👉 https://www.instagram.com/cksoakbathco/svg


👋 Meet the Maker | Founder Content

Many retailers enjoy featuring a “Meet the Maker” or “Meet the Founder” story to create a deeper connection with their customers.

This folder includes:

  • Photos of Candace (Founder & CEO)

  • A ready-to-use brand story

  • SOAK Bath Co logo files

Ideal for:

  • Email newsletters

  • In-store signage

  • Social media features

🔗 Access assets:
https://drive.google.com/drive/folders/1C0qFzAejPOmmYCVjDOMB9cNrFpFGUVBD?copysvg


💡 Retail Tip

Consistent, educational, and visually engaging content plays a key role in product sell-through.

Retailers who regularly share product education, lifestyle imagery, and video content often see stronger engagement and more consistent product movement.

If you’d ever like support in selecting content or building a simple posting plan for your shop, we’re always happy to help.